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Tobi Oluwole

How to validate your ideas this year

Published about 1 month ago • 1 min read

If you're launching a new business in 2026, you only need one tool to validate your idea:
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​Apollo​
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Not because it's the flashiest AI tool out there.
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But because it answers the only question that actually matters:
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"Can I get real, paying customers?"
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I've launched 13 businesses. 9 failed.
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Every single failure came down to the same problem:
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I couldn't consistently get in front of the right people.
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Here's what I wish I had back then:
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Week 1: Validate that your market exists
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"Find 1,000 companies matching my ideal customer profile"
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In 5 minutes, you know if there's actually enough market to build a business around.
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Week 2: Test if you can reach decision-makers
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​Apollo's AI Assistant identifies the actual buyers - not just company names, but the people who sign checks.
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Week 3: See if your message resonates
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"Write a 3-email sequence testing this value proposition."
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You're in market before you've written a single line of code.
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Week 4: Launch v1 of your offer
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If the response rates are good, you've validated demand.
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If they're not, you've saved yourself 6 months of building the wrong thing.
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There’s a difference between guessing what the market wants and knowing.
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Build your own thing in 2026.
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No more excuses
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​Try Apollo here​

Enjoy!

Tobi

Tobi Oluwole

Founder, Magnate Ventures | LinkedIn Creator

Tobi Oluwole is a Nigerian-born entrepreneur, creator, and investor, and the Founder of Magnate Ventures, a holding company and investment firm partnering with founders, athletes, and creators to build profitable, scalable businesses. Over the past five years, he has grown a LinkedIn audience of 375,000+, generated 315M+ impressions, and helped clients earn over $35M in revenue.

Read more from Tobi Oluwole

I got invited to Dubai earlier this year to speak at the 1 Billion Follower Summit. While I was there, Lamide asked me to be a guest on her podcast - Wealth Without Borders. She's grown this channel to over 200,000 subscribers in less than 2 years! I shared my journey from being an ex-pastor to joining Shopify & building my business on LinkedIn. We also touched on what true wealth is. Watch the episode on YouTube here Let me know if anything resonated with you. Tobi

10 days ago • 1 min read

My friend spent 6 months building the perfect product But no time actually planning how he would take it to market. I sat down with him last week and walked him through Apollo's AI Assistant. He had 47 beta users who loved his product, but zero pipeline beyond that. So I pulled up Apollo and asked him one question: "Who are your best customers right now?" "SaaS founders. 20-100 employees. Doing $5-15M in revenue." I typed that into Apollo's AI Assistant: "Find 500 companies matching this...

2 months ago • 1 min read

Over 377,000 people have visited our company website this year. Unfortunately, I have no idea who these people are. So many companies miss out on high-intent buyers because most tools can't identify website visitors. But that's exactly what Apollo Inbound fixes now. I just tried it, and it is legitimately blowing my mind. → It reveals anonymous visitors and identifies key decision makers with AI No more guessing whether or not an email signup is a good lead. → All you need to collect is an...

3 months ago • 1 min read